Real margins. No guesswork.
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Enter ASIN (if applicable) → ASIN
Enter an ASIN to auto-populate price, dimensions, and FBA fees
Select Category → Amazon Category
Referral fee: 15%
Avg return rate: ~1%
💰 Revenue — ▼
Total Units
Total units in your shipment — all per-unit costs divide by this
units
Sale Price
Your current or target Amazon listing price
$
🏭 Product Costs (COGS) — ▼
Unit Manufacture Cost
FOB or EXW — what you pay factory per unit
$
Packaging
Total cost for entire order → auto ÷ units
$ total
Packaging cost per unit $0.00
Instructions / Inserts
Total cost for entire order → auto ÷ units
$ total
Inserts cost per unit $0.00
Freight to US
Total shipping cost (sea / air / courier) → auto ÷ units
$ total
Freight cost per unit $0.00
Country of Origin
Where your product is manufactured
Import Duty / Tariff Rate
Enter your HTS rate · Look up at hts.usitc.gov →
%
Duty amount per unit $0.00
Duty rate depends on your HTS code and country of origin. Mexico/Canada may qualify for 0% under USMCA. US-China rates have changed significantly — verify before using.
Pre-shipment Inspection
Total fee you pay → auto ÷ total units above
$ total
Per unit inspection cost $0.00
FBA Inbound Shipping
Total cost to ship your goods to Amazon FBA (within US) → ÷ FBA units
$ total
FBA inbound cost per unit $0.00
Damaged / Defective Unit Rate
Typically 0.5–2% of units arrive at FBA damaged. Amazon doesn't reimburse — this estimates that loss per unit sold.
%
Replacement cost per unit $0.00
Total COGS —
📦 Amazon FBA Fees — ▼
Product Dimensions & Weight
L in
W in
H in
Weight oz
Referral Fee Rate
Set automatically by category
% auto
Referral fee amount $0.00
FBA Units
Auto: Total units minus AWD units
auto
FBA Fulfillment Fee
Enter dimensions above to auto-calculate
$ auto
FBA Storage Rate
Jan–Sep standard · Amazon published
$ /cu ft/mo auto
Product Volume
Auto from dimensions above
cu ft auto
FBA storage cost per unit (per month) $0.00
Total FBA Fees —
🏬 AWD Costs Off ▼
Using Amazon Warehousing & Distribution (AWD)
AWD Units
How many units are stored in Amazon Warehousing & Distribution
units
AWD Inbound Shipping
Total cost to ship to AWD → auto ÷ AWD units
$ total
AWD inbound cost per unit $0.00
AWD Receiving Fee
Per unit · charged on arrival at AWD
$ auto
AWD Storage Rate
East Coast base · Amazon published
$ /cu ft/mo auto
AWD storage cost per unit (per month) $0.00
AWD → FBA Transport
Per cu ft · charged each replenishment
$ /cu ft auto
Transport cost per unit $0.00
AWD → FBA Replenishment Fee
Per unit · each time AWD ships to FBA
$ auto
Total AWD —
🚚 3PL Costs Off ▼
Using a 3PL warehouse before sending to FBA
Monthly Storage Fee
Total monthly 3PL bill → auto ÷ total units
$ /mo
3PL storage cost per unit (per month) $0.00
Pick & Pack Fee
Per unit when shipping out to FBA
$ /unit
Total 3PL —
📣 Marketing — ▼
Amazon PPC — TACoS
% of sale price · typical range: 10–30%
%
PPC cost per unit $0.00
Influencer / UGC
% of sale price — leave 0 if not applicable
%
Influencer cost per unit $0.00
Total Marketing —
↩️ After-Sale & Returns — ▼
Return Rate
Category average — updates with category selection
% auto
Amazon Return Processing Fee
Category rate · Amazon published
$ auto
Return cost per unit sold $0.00
⚠️ If your return rate exceeds 2%, Amazon may apply a high-return-rate surcharge of $1.77–$5.35/unit depending on product size.
Total Returns Cost —
Per Unit · Net Profit
Net Profit Per Unit
$0.00
—
Profit Margin
—
ROI
—
Total Revenue
—
Total Cost
—
Cost Breakdown
COGS
0%$0.00
Amazon Fees
0%$0.00
AWD
0%$0.00
3PL
0%$0.00
Marketing
0%$0.00
Returns
0%$0.00
Breakeven Price—
Headroom above breakeven—
Units0
Total Revenue—
Total Costs—
Net Profit Total —